Those young men knew how to fundraise
Gary Shearin from YMCA England has discovered a couple of great examples of YMCA fundraising materials in…
history of fundraising
Who makes the final decision about what you send to donors?
I've always loved research. It lies at the very heart of Bluefrog. We channel a large part…
Do you need some help?
Most fundraisers work with tight budgets and to tough targets. It's part of the territory of fundraising.…
Great logo, shame about the work
Another interesting piece of research has just been released by nfpSynergy. This study looks at how a…
How I learned to stop worrying and love financial overheads
The debate about the relaxation of rules controlling comparative charity advertising continues (the Fundraising Detective has…
So donors are rational are they?
A study by academics from East Carolina University, the University of Chicago, the University of Maryland and…
The Twelve Tweets of March
The tradition continues with a round up of my favourite things found via Twitter over the last…
How to make sure your ideas will work
People often ask me about how we do such great work at Bluefrog. The answer is simple.…
Giving is a game
This one's very left field. It's the weekend, so forgive me. It's a thirty minute presentation by…
Think of a number
I've just been looking through nfpSynergy's March 2010 Charity Awareness Monitor survey. It has a fairly large…
Engaging entrepreneurial donors with creative thinking
Many years ago, whilst working for the YMCA, we created a very successful donor recruitment and development campaign.…
What direct mail fundraisers can learn from charity box collections
So much fundraising research concentrates on the relationship donors have with charities via direct mail that we…
The Essentials
Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?