by
Mark
24/04/2010
Fundraising as fashion
I was out buying a giant map today and saw this display in a nearby clothes shop.…
Donor needs
by
Mark
23/04/2010
Essential tips on successful face to face recruitment
Just discovered this, which made me chuckle. It's more a lesson in how not to do it.
by
Mark
23/04/2010
Fundraising 1880s style
Another treat from the archives from Gary Shearin at the YMCA. This time it's an appeal letter…
by
Mark
21/04/2010
You reap what you sow
Having spent a few days in Cornwall, I had an opportunity to get on the delivery end…
by
Mark
20/04/2010
Those young men knew how to fundraise
Gary Shearin from YMCA England has discovered a couple of great examples of YMCA fundraising materials in…
by
Mark
19/04/2010
Who makes the final decision about what you send to donors?
I've always loved research. It lies at the very heart of Bluefrog. We channel a large part…
by
Mark
16/04/2010
Do you need some help?
Most fundraisers work with tight budgets and to tough targets. It's part of the territory of fundraising.…
by
Mark
12/04/2010
Great logo, shame about the work
Another interesting piece of research has just been released by nfpSynergy. This study looks at how a…
by
Mark
09/04/2010
How I learned to stop worrying and love financial overheads
The debate about the relaxation of rules controlling comparative charity advertising continues (the Fundraising Detective has…
by
Mark
07/04/2010
So donors are rational are they?
A study by academics from East Carolina University, the University of Chicago, the University of Maryland and…
by
Mark
01/04/2010
The Twelve Tweets of March
The tradition continues with a round up of my favourite things found via Twitter over the last…
by
Mark
01/04/2010
How to make sure your ideas will work
People often ask me about how we do such great work at Bluefrog. The answer is simple.…
The Essentials
Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?