by
Mark
02/12/2025
What's a Red Truck fundraising strategy and why haven't you got one?
The festive branding trick most fundraisers ignore – and the one thing your donors already wish you’d…
Strategy
by
Mark
19/11/2025
Why Sara Cox Running 135 Miles for Children in Need Is A Masterclass In Genius Fundraising
Just as the annual wave of self-congratulatory Christmas charity ads begins – those glossy, John-Lewis-inspired mini-dramas that…
by
Mark
26/09/2025
What happens when silence tells the story in fundraising?
In my presentations I often reflect on why systems break down and how the collapse of norms,…
by
Mark
03/07/2025
The quiet disappearance of results-based fundraising
A well-respected consultant got in touch after I announced that I was planning to close Bluefrog and…
by
Mark
20/05/2025
Forecasting Fundraising: What the Intergenerational Wealth Transfer Could Mean for fundraising
I recently produced this chart and thought it worth sharing… I’m currently wrapping up my presentation for…
by
Mark
10/03/2022
Points to consider when raising funds during the attack on Ukraine
Few of us will have been unaffected by the Russian invasion of Ukraine. I don’t think I’ll…
by
Mark
23/11/2021
Heretical fundraising ideas for 2022
I've often thought that the best fundraising practices that inconveniently clash with that sparkly new product or…
by
Mark
22/10/2020
What do donors think about giving now we are 7 months into the pandemic?
As the number of infections increase across the UK and restrictions on our movements are re-imposed, I…
by
Mark
02/08/2020
Do your donors give to focus on a problem or to forget it?
One of the findings that's been pretty consistent in our research into attitudes to giving in the…
by
Mark
08/07/2020
The time for leadership – giving in the time of Coronavirus.
With more than a 100 days passing since the lockdown began in the UK, I'm happy to…
by
Mark
07/06/2020
Fundraising in 2021 - what might we expect?
The roller coaster that is 2020 isn't even half way through and we've seen huge changes in…
Lessons from the flu pandemic of 1918/19 that fundraisers can learn from today. A guest post by Giles Pegram CBE
There are a lot of words being used by politicians in the current crisis which irritate me: …
The Essentials

Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!

‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!

Why do people give? The Donor Participation Project with Louis Diez.

A guide to fundraising on the back of a postcard

What does the latest research tell us about the state of fundraising?



