by
Mark
29/08/2010
Ten (eleven) best practices for online fundraisers
Sean Powell has just published a rather useful free e-book that will point anyone who isn't well…
Donor needs
by
Mark
24/08/2010
Where are you on the remarkability curve?
Whenever we undertake research with donors, we rarely hear them question the grass roots work of the…
by
Mark
23/08/2010
Understanding the barriers to giving
Donors don't particularly like to say no to charities. That's because charities are great. When you give…
by
Mark
21/08/2010
Putting the power of mums to work
Nick Clegg is off to the UN Summit in New York at the end of September andSave…
by
Mark
20/08/2010
Why have just one supporter, when you could have a whole group of them?
This is a quick follow-up to my recent post about lendwithcare.org. Even though it's still in beta,…
by
Mark
12/08/2010
The most powerful tool in fundraising is imagination
You are a fundraiser working for an organisation that is fighting to ensure that hunting with dogs…
by
Mark
11/08/2010
Will you lend me £15 please?
Well to be honest, it's not for me. It's for Ibu Nurhaeni, who runs a grocery business…
by
Mark
09/08/2010
What can a few billionaires teach you about fundraising?
Bill Gates and Warren Buffett have put together a group of 40 billionaires who have promised to…
by
Mark
06/08/2010
How many times do you have to ask for help?
Many years ago I worked with a charity that used to recruit new supporters through display and…
by
Mark
02/08/2010
The third great rule of copywriting
In On The Art of Writing Copy, Herschell Gordon Lewis shares his four great laws of copywriting.…
by
Mark
01/08/2010
Free motivational posters for charity techies
You don't see too many motivational posters around charity offices these days. That's a shame. Particularly for…
by
Mark
30/07/2010
The strategic importance of valuing your donors
Strategy is a complicated beast at the best of times. Try developing one for a charity and…
The Essentials
Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?