If the Rich Aren’t Leaving It to Their Children… Who’s Getting the Money?
A cultural shift from inheritance to independence is reshaping how the wealthy think about their Wills – and charities need to take note. In qualitative research interviews, when you speak to people about how they intend to manage the inheritance they leave their children, one...
What happens when silence tells the story in fundraising?
In my presentations I often reflect on why systems break down and how the collapse of norms, logic, and accountability comes about. Why do checks and balances unravel? Why is testing a lost art? Why do people act on assumptions rather than evidence? And why...
How would you fundraise if fear didn’t hold you back?
“The single biggest block to fundraising growth is fear of criticism.” That’s what Alan Clayton told us when he joined us for a second visit to the Two Ps on a Pod sofas for a deep dive into the impact of fear on fundraising. And the more you think about it, the...
Forecasting Fundraising: What the Intergenerational Wealth Transfer Could Mean for fundraising
I recently produced this chart and thought it worth sharing… I’m currently wrapping up my presentation for the CIOF Fundraising Convention on the impact of the Intergenerational Wealth Transfer – projected to reach around £5.5 trillion in the UK over the next two decades, driven by rising...
Fundraising is flatlining. Do you want to do something about it?
The latest CAF UK Giving Report is out. And on the surface, the numbers look strong. In 2024, the UK donated £15.4 billion to charity. That looks like significant progress… until you realise we’re haven't caught up with where we should be. If charitable giving...
More Insights Into How You Can Supercharge Your Regular Giving. Plus Another Giveaway!
If you’re looking for deeper insights into what’s working (and what’s not) in regular giving, Giles Pegram CBE and I are back with Part Two of our deep dive into all things RG on this episode of Two Ps on a Pod. Here’s what we’re...
If your income is in decline, here's five things you can do...
Is your income down because of the cost-of-living crisis? There are some gut-wrenching figures shared by Rathbones Charity Investment Management today. Put simply, senior execs at UK charities have reported that the financial health of 61% of UK charities has deteriorated over the last few...
Who gives what to charity?
Do you know who gives what to charity? This chart is a simplified version of a presentation we use at Bluefrog to try and get fundraisers to consider which audiences they should focus on when developing fundraising strategies. It's all self explanatory, but acts as...
Do younger donors like direct mail? And do they care about being thanked?
One of the things that’s seems to have entered the fundraising psyche over the last year or so, is the thought that younger people are a completely different philanthropic creature to their parents and grandparents. Most importantly, there is a sense that they are going...
Why has Relationship Fundraising failed?
I'm back with another episode of Two Ps on a Pod with Giles Pegram CBE, and one of my favourite fundraisers, Ken Burnett. In today's episode you'll see we chat about the brand-new edition of Ken’s fantastic book on donor-centred fundraising, Relationship Fundraising. You'll see...
The Essentials
Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?