The Omicron variant, more restrictions and failings of leadership. What should fundraisers do now? Video presentation
Back in September 2021, I recorded a presentation about the ongoing impact of Covid-19 on giving for the CIOF National Convention. Recent events have made me think that it would be useful to make the video available more widely. The findings are of particular relevance...
So, what did happen to giving in 2020?
I've been lucky enough to have been given early access to some of the key findings from Blackbaud's 2020 Charitable Giving Report. There's loads of great insight gained from the analysis of over $40 billion in charitable giving to over 8,800 organisations. But before you...
Why do people give? The supporter experience podcast with Giles Pegram.
It's been a while, but I've moved away from video, back to the podcast for another great chat with Giles Pegram. Giles joined me to share his thoughts about what fundraisers should be doing to prepare for 2021. But most importantly, he spoke about a...
What do donors think about giving now we are 7 months into the pandemic?
As the number of infections increase across the UK and restrictions on our movements are re-imposed, I hope these findings from the fourth round of Bluefrog's research into giving in the time of Coronavirus will help you plan your fundraising for the weeks and months...
A once in a lifetime Christmas Appeal (we hope)
With Christmas appeals in full development, Bluefrog Account Director, Katherine Howe shares the thinking behind one particular Bluefrog appeal. I hope you find it interesting... As a fundraising Account Director, this time of year is normally full of questions like: Are the dogs allowed to wear...
Do your donors give to focus on a problem or to forget it?
One of the findings that's been pretty consistent in our research into attitudes to giving in the time of Coronavirus has been how it has focused people's minds about the charity work that they want to support. As we've pointed out in our reports (links...
The time for leadership – giving in the time of Coronavirus.
With more than a 100 days passing since the lockdown began in the UK, I'm happy to be able to release the third stage of Bluefrog's research findings into donor attitudes to giving during the pandemic. The changes we have seen are significant and I...
Fundraising in 2021 - what might we expect?
The roller coaster that is 2020 isn't even half way through and we've seen huge changes in the fundraising landscape. And that's before we've even started to think about 2021. At Bluefrog, we've spent a significant amount of time speaking to donors, reviewing secondary research...
Coronavirus research findings. What do donors think about giving now? Part 2.
Following on from round one of our research study into donor attitudes to giving in the time of Coronavirus, we are now able to release our second set of findings. The methodology remains the same as that used during the first stage, comprising depth interviews...
Lessons from the flu pandemic of 1918/19 that fundraisers can learn from today. A guest post by Giles Pegram CBE
There are a lot of words being used by politicians in the current crisis which irritate me: Working night and day Following the science Sadly-died But I have a particular aversion for Unprecedented as it isn’t true. There is a precedent – the 1918/19 flu pandemic. So...
The Essentials
Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?