Heritage branding. A great opportunity for charities.
Here’s my prediction for charity brands over the next few years. They will go back to their…
Using donors as part of your case for support
One of the things that frustrates me about modern fundraising is the belief that some donors can…
Five things I learned from the Ask Direct Summer School
Last week I had the privilege of being part of one of the most exciting fundraising conferences…
Change the future of fundraising by sharing your best practice
I’m currently working with Ken Burnett who has asked me to identify the best global fundraising practice…
What can we learn from Lord Grade?
Last week, I shared a few thoughts in Third Sector, about Lord Grade's views on fundraising. You…
Three things you need to get right in mid-value fundraising
There has been a surge of interest in mid-value fundraising over the last year, so I thought it…
Thoughts on the roots of the fundraising crisis and what might happen next
For all the headlines, news reports and criticism of fundraising over the last year, the point that…
Time to change tactics – the view from Australia
Last year, I spoke at the Australasian Fundraising Forum in Sydney. I shared my thoughts on the fundraising…
Who should influence the future of fundraising?
With the most influential fundraiser/popularity contest up and running, I thought it presented a rather interesting opportunity.…
What do donors actually read when you write to them?
There aren’t too many fundraisers who can be unaware of the power of using YOU in copy. One…
What is wrong with trojan horse fundraising?
There's a fundraising technique that's caught on in the last few years based on offering important information…
How do we change the public perception of fundraising?
With the ongoing media storm, improving the public perception of fundraising is near the top of every fundraiser's list…
The Essentials
Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?