by
Mark
17/12/2019
Why do people give? The podcast with Ken Burnett
This was another treat for me. Ken remains a huge influence on my thinking and this is…
podcast
by
Mark
10/12/2019
Why do people give? The podcast with Giles Pegram
One of the breakthrough moments in my career came when I began to understand just how much…
by
Mark
26/11/2019
Charity Research Round Up. Issue 3
Welcome to the third edition of Bluefrog Fundraising’s Research Digest. In this edition, we’re focusing on a…
by
Mark
11/11/2019
The new authenticity: Just adding handwriting to an appeal doesn't equate to reality
Creating and maintaining an authentic relationship is a key part of the Bluefrog approach to fundraising. James…
by
Mark
04/11/2019
Three ways to supercharge your charity newsletter (time-warp edition)
One of my most popular posts was written back in 2010. It described how you could raise…
by
Mark
09/10/2019
Where is the value in subscription box fundraising?
Over the last few years, there's been a huge growth in commercial subscription box schemes. Most work…
by
Mark
19/09/2019
Charity Research Round Up. Issue 2
Welcome to issue two of the Bluefrog Fundraising Research Digest, our semi-regular round-up of research related to…
by
Mark
23/07/2019
Charity research round up. Issue 1.
Welcome to the first edition of Research Digest, a semi-regular round-up of research related to all things…
by
Mark
18/07/2019
The A to Z of writing fundraising appeals (Part 3)
Here comes the final part of Steve Lynch’s guide to writing great fundraising copy. If you’ve missed…
by
Mark
11/07/2019
The A to Z of writing fundraising appeals (part 2)
It's time for part two of the fundraising copy writing guide from Bluefrogger, Steve Lynch. As before,…
by
Mark
04/07/2019
The A to Z of writing fundraising appeals
I thought I'd share a copy writing guide put together by Bluefrog writing ace, Steve Lynch. Slightly…
by
Mark
21/05/2019
A guide to fundraising on the back of a postcard
A few weeks ago, I was reading BARB's 2018's Viewing Report and saw a mention of Harold…
The Essentials

Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!

‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!

Why do people give? The Donor Participation Project with Louis Diez.

A guide to fundraising on the back of a postcard

What does the latest research tell us about the state of fundraising?



