We have reached peak regular giving. So what next?
One of the things that has become apparent in Bluefrog’s ongoing qualitative research is a growing sense…
Strategy
The how to fundraise without annoying people checklist
People give to make a positive difference to something that matters to them. Spend as much time,…
Inside the mind of the American mid-level donor
In just over a week, I’ll be jumping on a plane for my first trip to Las…
She is not your donor. You are one of her charities.
This slide appeared in my recent presentation at the AFP international fundraising conference on Bluefrog’s research into…
The Fundraising Ecosystem
I’ve now completed the analysis of Bluefrog Fundraising’s qualitative research into the opinions of donors regarding the safeguarding…
What do you do when your most valuable donors don’t read your appeals?
Bluefrog Fundraising has just completed a detailed qualitative study into attitudes to giving and – perhaps more…
Why we should be worried about where donors get their information from.
I’ve just had my first debrief on a significant qualitative study that Bluefrog Fundraising has undertaken looking…
Not much has changed in the fundraising environment since 1971
Recently, I had the chance to read a 47 year-old review of the UK fundraising market, produced…
What do donors need from you?
As fundraisers we are in a very fortunate position. We have more advice available to us through…
When culture doesn’t translate into giving
Fly to one of the international fundraising conferences and you’ll no doubt be presented with more great…
Looking after donors by looking after your team
Following on from the changes at Bluefrog Towers, we’ve caught our breath and looked at what we…
How to avoid the misuse of emotion in fundraising
Earlier this year I wrote one of my longest ever opinion pieces on fundraising. It’s on…
The Essentials
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?
How do donors manage their philanthropic budgets?