Charity research round up. Issue 1.
Welcome to the first edition of Research Digest, a semi-regular round-up of research related to all things…
Research
The A to Z of writing fundraising appeals (Part 3)
Here comes the final part of Steve Lynch’s guide to writing great fundraising copy. If you’ve missed…
The A to Z of writing fundraising appeals (part 2)
It’s time for part two of the fundraising copy writing guide from Bluefrogger, Steve Lynch. As before,…
The A to Z of writing fundraising appeals
I thought I’d share a copy writing guide put together by Bluefrog writing ace, Steve Lynch. Slightly…
A guide to fundraising on the back of a postcard
A few weeks ago, I was reading BARB’s 2018’s Viewing Report and saw a mention of Harold…
What does the latest research tell us about the state of fundraising?
This week fundraisers in the UK have been lucky enough to get their hands on two new…
How do donors manage their philanthropic budgets?
For much of the past decade, UK fundraisers have worked in a market that has struggled to…
What is your favourite fundraising book?
Today is World Book Day. Which is rather appropriate timing to ask you for some book related…
A medieval ‘course’ in writing an appeal
There is virtually nothing new in fundraising. It’s one of the reasons I spend so much time…
We have reached peak regular giving. So what next?
One of the things that has become apparent in Bluefrog’s ongoing qualitative research is a growing sense…
The how to fundraise without annoying people checklist
People give to make a positive difference to something that matters to them. Spend as much time,…
Inside the mind of the American mid-level donor
In just over a week, I’ll be jumping on a plane for my first trip to Las…
The Essentials
Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?