by
Mark
24/11/2017
What do donors need from you?
As fundraisers we are in a very fortunate position. We have more advice available to us through…
Donor needs
by
Mark
18/09/2017
When culture doesn’t translate into giving
Fly to one of the international fundraising conferences and you’ll no doubt be presented with more great…
by
Mark
10/08/2017
Looking after donors by looking after your team
Following on from the changes at Bluefrog Towers, we’ve caught our breath and looked at what we…
by
Mark
07/07/2017
How to avoid the misuse of emotion in fundraising
Earlier this year I wrote one of my longest ever opinion pieces on fundraising. It's on…
by
Mark
05/07/2017
Why I had to close Bluefrog down (and why I set up Bluefrog Fundraising)
UPDATE - 15 July 2015: HMRC reversed their decision on retrospective payments, in effect allowing agencies like…
by
Mark
20/06/2017
What's the point of copying if we all have different exam papers?
A few days ago, I shared this quote from the ad man, Bill Bernbach on Twitter (if…
by
Mark
13/05/2017
Mobile fundraising is not a magic bullet
As quickly as mobile fundraising took off in the UK, so it soon fell into decline. But…
by
Mark
31/01/2017
Heritage branding. A great opportunity for charities.
Here’s my prediction for charity brands over the next few years. They will go back to their…
by
Mark
12/01/2017
Using donors as part of your case for support
One of the things that frustrates me about modern fundraising is the belief that some donors can…
by
Mark
11/09/2016
Five things I learned from the Ask Direct Summer School
Last week I had the privilege of being part of one of the most exciting fundraising conferences…
by
Mark
10/08/2016
Change the future of fundraising by sharing your best practice
I’m currently working with Ken Burnett who has asked me to identify the best global fundraising practice…
by
Mark
17/07/2016
What can we learn from Lord Grade?
Last week, I shared a few thoughts in Third Sector, about Lord Grade's views on fundraising. You…
The Essentials

Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!

‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!

Why do people give? The Donor Participation Project with Louis Diez.

A guide to fundraising on the back of a postcard

What does the latest research tell us about the state of fundraising?



