How fundraising works
Ladybird books are a series of British books that were used to teach children to read in…
Why do donors stop giving?
Back in 2009, Bluefrog undertook a huge qualitative research exercise to identify and highlight the reasons why…
Who will the Fundraising Preference Service protect and who will actually use it?
Of all the recommendations in the Etherington report, it’s the Fundraising Preference Service that has generated the…
The fundraising paradox
Keep your communications in the purple zone and you won’t go far wrong.
Give the hat back!
Following my last post, I've had a few discussions with fundraisers about professionalism and what it actually…
How to resolve the fundraising crisis for less than £200
One of my biggest frustrations is that in the drive to "professionalise" our sector, the need to…
It’s time to listen to the Hamster of Fundraising Wisdom
When I was child, we lived in a flat (that's an apartment or condo for my north…
For your fundraising office
Times are tough for fundraisers. Faced with the highly critical climate we are currently living through, it…
What’s wrong with fundraising?
When the IOF were looking for speakers for this year's convention, I suggested that I’d like to…
The Ghosts of Christmas Past are a Fundraiser’s Best Friends
Christmas is the time when fundraisers get excited about the sound of a man or woman trudging…
Facebook is the future. No it isn’t. Yes it is. No it isn’t!
On Monday, I shared some thoughts on social media, with a particular focus on Facebook and Twitter.…
If Facebook isn’t the future of social marketing, what is?
There was a short but intriguing article in the Ad Nauseum column in Private Eye last week.…
The Essentials
Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?