A once in a lifetime Christmas Appeal (we hope)
With Christmas appeals in full development, Bluefrog Account Director, Katherine Howe shares the thinking behind one particular…
Do your donors give to focus on a problem or to forget it?
One of the findings that’s been pretty consistent in our research into attitudes to giving in the…
Welcome to the Fundraiser’s Book Club
Together with Jen Love from Agents of Good, we have now released the first episode of the…
The time for leadership – giving in the time of Coronavirus.
With more than a 100 days passing since the lockdown began in the UK, I’m happy to…
Fundraising in 2021 – what might we expect?
The roller coaster that is 2020 isn’t even half way through and we’ve seen huge changes in…
Coronavirus research findings. What do donors think about giving now? Part 2.
Following on from round one of our research study into donor attitudes to giving in the time…
Lessons from the flu pandemic of 1918/19 that fundraisers can learn from today. A guest post by Giles Pegram CBE
There are a lot of words being used by politicians in the current crisis which irritate me: …
Why do people give? The legacy podcast with Richard Radcliffe
With legacy fundraising growing at a terrific rate, this was an important time to be able to…
Why do people give? Talking to donors during the Coronavirus crisis with Amber Nathan
Today, I’m sharing the first feedback on a Bluefrog research study aimed at finding out what UK…
Coronavirus fundraising. What we’ve learned so far
We are now about two weeks into the Coronavirus crisis in the UK. Dust is beginning to…
Crisis fundraising: What you can learn from the past to shape your response to the Coronavirus emergency.
Everything is different. And that means that many carefully formulated strategies and mailing plans need to be…
Why do people give? The Coronavirus special with Giles Pegram
This is unprecedented territory for fundraisers. Few of us will have experienced anything like this. To help…
The Essentials
Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?