Why rebranding for the wrong reasons can cause more harm than good.
Charity rebranding “is the easy way to fix the problem, rather than the real way to fix the problem…maybe the brand is its own worst enemy in that particular regard.” That’s one of the points made by Michael Birkin, our Guest on Two Ps on…
Why has Relationship Fundraising failed?
I’m back with another episode of Two Ps on a Pod with Giles Pegram CBE, and one of my favourite fundraisers, Ken Burnett. In today’s episode you’ll see we chat about the brand-new edition of Ken’s fantastic book on donor-centred fundraising, Relationship Fundraising. You’ll see…
Emergencies, innovation and transactional fundraising with Paul Amadi
The latest episode of Two Ps on a Pod features Paul Amadi, MBE, Chief Supporter Officer at the British Red Cross. I was particularly pleased to get the chance to chat with Paul as it was a great opportunity to discuss how emergency fundraising can…
How do you learn what’s the best thing to do in fundraising?
In our latest video/podcast, I’m back with Giles to look at how we – as a fundraisers – learn what we should be doing to engage donors and raise more money. One of the problems that we face in the sector is the huge amount…
What does a charity CEO think about fundraising?
I’m pleased to be able to share Episode Two of ‘Two Ps on a Pod’ with Giles Pegram CBE, where we had an incredible conversation with Sir Peter Wanless of NSPCC. It was a great opportunity to dig deep into the world of fundraising from…
Introducing Two Ps on a Pod
I’ve got something special for you today! Over the past few years, I’ve recorded several Why Do People Give podcasts with Giles Pegram CBE, which have always been well recieved. We’ve typically discussed specific issues affecting the sector, such as COVID-19 and the cost-of-living crisis,…
Why do people give? The missing £5 billion one with Giles Pegram.
For the past month or so, I’ve been posting videos on LinkedIn examining the causes of the fall in individual giving income – in real terms – by £5 billion since 2005. Here’s the chart that shows what’s happened. It’s been built with data from…
Why do people give? The Donor Participation Project with Louis Diez.
Today’s podcast features Louis Diez, the founder of the Donor Participation Project (DPP). Louis set up the DPP with a single goal – to try to reverse the decline in the number of people giving to charity. Until recently, its members have predominantly been US…
Why do people give? The supporter experience podcast with Giles Pegram.
It’s been a while, but I’ve moved away from video, back to the podcast for another great chat with Giles Pegram. Giles joined me to share his thoughts about what fundraisers should be doing to prepare for 2021. But most importantly, he spoke about a…
Why do people give? The legacy podcast with Richard Radcliffe
With legacy fundraising growing at a terrific rate, this was an important time to be able to chat with one of the world’s most experienced legacy fundraisers, Richard Radcliffe. Richard has been a fundraiser for over 40 years and for most of that time, his…
