by
Mark
Essential tips on successful face to face recruitment
Just discovered this, which made me chuckle. It's more a lesson in how not to do it.
Strategy
by
Mark
Fundraising 1880s style
Another treat from the archives from Gary Shearin at the YMCA. This time it's an appeal letter…
by
Mark
You reap what you sow
Having spent a few days in Cornwall, I had an opportunity to get on the delivery end…
by
Mark
Those young men knew how to fundraise
Gary Shearin from YMCA England has discovered a couple of great examples of YMCA fundraising materials in…
by
Mark
Who makes the final decision about what you send to donors?
I've always loved research. It lies at the very heart of Bluefrog. We channel a large part…
by
Mark
Do you need some help?
Most fundraisers work with tight budgets and to tough targets. It's part of the territory of fundraising.…
by
Mark
Great logo, shame about the work
Another interesting piece of research has just been released by nfpSynergy. This study looks at how a…
by
Mark
How I learned to stop worrying and love financial overheads
The debate about the relaxation of rules controlling comparative charity advertising continues (the Fundraising Detective has…
by
Mark
So donors are rational are they?
A study by academics from East Carolina University, the University of Chicago, the University of Maryland and…
by
Mark
The Twelve Tweets of March
The tradition continues with a round up of my favourite things found via Twitter over the last…
The Essentials
Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?