What do we do about face to face fundraising?
Face to face fundraising has been through the mill over the last few weeks. Following on from…
Strategy
The case against the case for support
On the face of it, the case for support should be the key organisational tool for fundraisers,…
Five things we learned at the IFC
Following a very enjoyable few days at the International Fundraising Congress in Amsterdam, I've put together my…
The anatomy of a failed campaign
A few weeks ago, I questioned the decision of the D&AD to award a coveted Yellow Pencil…
Should no one be able to fundraise until they learn direct response?
A presentation from David Ogilvy on the importance of direct marketing. As I watched it, I couldn't…
Who should influence fundraisers? Make your vote count
The poll for the most influential person in fundraising has just opened at the Civil Society website.…
Do you really want to be a cliché?
Jeff Brooks has recently written about the impact of re-branding on fundraising and included some hard facts…
How to work with an agency
Very, very few charities train their fundraising staff in how to work with an agency. One that…
Hopes and fears for 2011
I was asked to write a few paragraphs for The Guardian Voluntary Sector Network on my hopes…
If Santa was a brand
Santa Claus has been around for a fair few years now and there can't be many of…
Forgiveness or permission?
One thing that fundraising isn’t short of are rules and regulations (OK, I know that’s two, but…
The strategic importance of valuing your donors
Strategy is a complicated beast at the best of times. Try developing one for a charity and…
The Essentials
Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?