by
Mark
Your grandmother is a better fundraiser than you are
Yes. That’s right. No matter how many years you’ve been working in fundraising, no matter how many…
Donor needs
by
Mark
How fundraising works
Ladybird books are a series of British books that were used to teach children to read in…
by
Mark
Why do donors stop giving?
Back in 2009, Bluefrog undertook a huge qualitative research exercise to identify and highlight the reasons why…
by
Mark
Who will the Fundraising Preference Service protect and who will actually use it?
Of all the recommendations in the Etherington report, it’s the Fundraising Preference Service that has generated the…
by
Mark
The fundraising paradox
Keep your communications in the purple zone and you won't go far wrong.
by
Mark
Give the hat back!
Following my last post, I've had a few discussions with fundraisers about professionalism and what it actually…
by
Mark
How to resolve the fundraising crisis for less than £200
One of my biggest frustrations is that in the drive to "professionalise" our sector, the need to…
by
Mark
It's time to listen to the Hamster of Fundraising Wisdom
When I was child, we lived in a flat (that's an apartment or condo for my north…
by
Mark
For your fundraising office
Times are tough for fundraisers. Faced with the highly critical climate we are currently living through, it…
by
Mark
What's wrong with fundraising?
When the IOF were looking for speakers for this year's convention, I suggested that I’d like to…
The Essentials

Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!

‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!

Why do people give? The Donor Participation Project with Louis Diez.

A guide to fundraising on the back of a postcard

What does the latest research tell us about the state of fundraising?



