by
Mark
21/09/2009
Tone of voice
Having written and overseen the writing of hundreds of charity communications, I've come to the conclusion that…
Creative
by
Mark
25/08/2009
What can organisations like Inepd do for you?
I was alerted to the International Network for Enabling Poverty Development by a message on twitter from…
by
Mark
14/07/2009
The power of a Twittering celebrity
There's a great post on Jonathan Waddingham's (from Just Giving) blog. He noticed that Stephen Fry had…
by
Mark
06/06/2009
Nine tips on how to make viral videos
It's been around for a while, but this guide on how to make viral videos has some…
by
Mark
02/06/2009
Time to pay the Prostate Cancer Charity back
Back in the early days of the recession, the Prostate Cancer Charity shared some very important information on their…
by
Mark
20/05/2009
There's no need to pull your hair out over online fundraising...
Juan Manuel Fraga can teach you everything you need to know about making your ask online. Show…
by
Mark
26/04/2009
When it comes to creating great appeals, less really can be more.
You've got some great creative sorted. It's been signed off and is going through artwork. The data…
by
Mark
16/04/2009
5 ways to screw up a brief
I've recently become a fan of cakewrecks. It's a blog that features pictures of cakes that have…
by
Mark
01/04/2009
The thinking behind the £1 pack
I was happily reading a fantastic review in Third Sector on one of Bluefrog's two recruitment packs…
by
Mark
30/03/2009
How a gold bikini took me back in time
When I was a fundraiser at the YMCA, we had a very specific problem to deal with – our…
by
Mark
18/03/2009
How to use Twitter to raise money
Everyone is ranting about the massive amount raised by Comic Relief. But behind the huge numbers is…
by
Mark
09/11/2008
Metering donations
I thought the donation meter might have been an Onion spoof when I first saw it. Particularly when…
The Essentials
Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?