Pay what you choose
It seems the downturn in the amount of goods being donated to charity shops is continuing. David…
Research
How do donors differentiate between charities?
Donors often struggle to describe what makes one charity different from another. I've seen people in research groups trying…
Test results: Recession based copy reduces appeal income
I blogged about the effects of directly talking about the credit crunch in appeal copy in early December. I'm…
The lure of celebrity
After sharing a few thoughts on the impact celebrities can have on appeals on Conor's fundraising blog,…
What interests your donors?
Do you know what really interests your donors? How about this list? Do your donors care about…
The trouble with The Guardian
Polly Toynbee in The Guardian on Saturday painted a grim picture of the current state of philanthropy.…
Donors have needs too
There's a polyhedron that is almost as important to fundraisers as the pyramids were to the ancient…
A new resource
There are a fair few blogs around with a focus on fundraising and a big chunk of…
What will elite givers do in the downturn?
The Independent has recently published a list of Britain's 30 leading philanthropists*. Headed up by Sir Tom…
Build it where they already are
There are some interesting statistics available from Robin Goad on Hitwise regarding a recent RSPCA viral campaign.…
Legacy fundraising online research
Last year I was lucky enough to recruit Hugh Stockhill to Bluefrog. For those of you who…
Even if you build it, they might not come
If your head has been turned by the success of Kiva and you are thinking about how…
The Essentials
Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?