by
Mark
18/03/2009
How to use Twitter to raise money
Everyone is ranting about the massive amount raised by Comic Relief. But behind the huge numbers is…
Creative
by
Mark
17/03/2009
So how much should people give to charity?
There are a great couple of video clips on tacticalphilathropy.com First off is an interview with Peter…
by
Mark
16/03/2009
How the direct debit cycle works
I posted a piece last week on Rapidata's paper on what's happening to direct debits in the…
by
Mark
13/03/2009
Return to Melksham
Just before my short break, I had a very interesting conversation with Helen Reynolds of Sue Ryder…
by
Mark
12/03/2009
Direct debit cancellations are on the up - so what?
Rapidata has just released a fantastic report on what's happening to charity direct debits in the UK.…
by
Mark
26/02/2009
The true cost of the RBS loss
The Royal Bank of Scotland has just announced the largest annual loss in UK corporate history –…
by
Mark
23/02/2009
Why we can afford to be confident
One of the key factors influencing Bluefrog's bullish approach to the impact of the recession on the…
by
Mark
19/02/2009
Do you want your donors to love your charity?
I remember being at a fundraising conference a few years back where delegates were talking with jealousy…
by
Mark
17/02/2009
Pay what you choose experiment is a success
I blogged about the Sue Ryder Care charity shop experiment a few weeks ago. For a two…
by
Mark
16/02/2009
I've forgotten the Ps
The 4 'P's that make up the marketing mix are over 40 years old. They were originated…
by
Mark
14/02/2009
Happy Valentines Day
A cheap and simple ad extolling the virtues of taking your loved one to Wellington Zoo this…
by
Mark
11/02/2009
A lesson from history
When I was Head of Fundraising at YMCA England, I had a copy of this ad on my…
The Essentials
Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?