Heretical fundraising ideas for 2022
I’ve often thought that the best fundraising practices that inconveniently clash with that sparkly new product or…
Strategy
What are the long-term effects of Covid-19 on fundraising?
Month after month for well over a decade, at Bluefrog we have been speaking to donors about…
So, what did happen to giving in 2020?
I’ve been lucky enough to have been given early access to some of the key findings from…
People who have more money can give more away.
OK. OK. I know. That’s a truism. You obviously have to have some spare cash if you…
What street food can teach us about good fundraising
There is a Sunday street food market near where I live. It’s not called ‘Come and awkwardly…
Why do people give? The supporter experience podcast with Giles Pegram.
It’s been a while, but I’ve moved away from video, back to the podcast for another great…
What do donors think about giving now we are 7 months into the pandemic?
As the number of infections increase across the UK and restrictions on our movements are re-imposed, I…
A once in a lifetime Christmas Appeal (we hope)
With Christmas appeals in full development, Bluefrog Account Director, Katherine Howe shares the thinking behind one particular…
Do your donors give to focus on a problem or to forget it?
One of the findings that’s been pretty consistent in our research into attitudes to giving in the…
Welcome to the Fundraiser’s Book Club
Together with Jen Love from Agents of Good, we have now released the first episode of the…
The time for leadership – giving in the time of Coronavirus.
With more than a 100 days passing since the lockdown began in the UK, I’m happy to…
Fundraising in 2021 – what might we expect?
The roller coaster that is 2020 isn’t even half way through and we’ve seen huge changes in…
The Essentials
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?
How do donors manage their philanthropic budgets?