Tag: donor needs

How to use Twitter to raise money

Everyone is ranting about the massive amount raised by Comic Relief. But behind the huge numbers is a great little idea by Peter Serafinowicz, who managed to raise over £5,000 on Red Nose Day with a combination of Twitter and Just Giving. His idea was...

How the direct debit cycle works

I posted a piece last week on Rapidata's paper on what's happening to direct debits in the UK. It can be downloaded here. Have a look. It isn't often you get such a chunk of great information completely free of charge. But just in case...

Return to Melksham

Just before my short break, I had a very interesting conversation with Helen Reynolds of Sue Ryder Care about their pay what you choose pricing experiment in their Melksham charity shop. This has been one of the most popular topics I've covered so I've started...

The true cost of the RBS loss

The Royal Bank of Scotland has just announced the largest annual loss in UK corporate history – 24.1 billion pounds. That's £24,100,000,000. That's $34,200,000,000. That's one brand new classroom for every 80 children living in sub-saharan Africa. That's enough to give clean, safe drinking water...

Why we can afford to be confident

One of the key factors influencing Bluefrog's bullish approach to the impact of the recession on the voluntary sector has been the relatively high levels of economic confidence amongst our key audience. Though the January ICM crisis index indicated that the majority of people (78%)...