Category: Categories

Less is more

This is an incredibly strong video from Oxfam about the crisis in the Democratic Republic of Congo. But, to my mind, it would have been better had it ended at 1 minute with a call to action. The opening scenes are so moving that it doesn't…

Obama does a 360

The interweb is packed full of congratulations and celebrations over Barack Obama’s victory and it seems a pretty good time to have a look at some of the tools he used to win and see what lessons there are to learn for fundraising in the UK. There are…