Category: Donor needs

Value Vs cost

I'm rather proud to say that I'm a Colonel. Not just any Colonel. I am a Kentucky Colonel. For people who don't live in Kentucky, let me explain in a little more detail. "A commission for a Kentucky Colonel is given by the Governor and…

Who sends your emails?

Along with Damian O'Broin of the rather good Irish fundraising agency, Ask Direct, I presented some findings taken from a massive international mystery shopping exercise (270 charities in six countries) at IOF London yesterday. I'm going to post the full presentation online, but I thought…

600 thank you letters

Charities spend a huge amount of money and time on creating appeal packs but the most important part of the relationship building process – the acknowledgement – is often little more than an afterthought. If you think your own set of thank you letters might…