40 years on: Why wouldn’t you wear a Band Aid T-shirt?
The reception of the re-release of Do They Know It’s Christmas? as a super-mix to mark its 40th anniversary highlights some shifting attitudes toward global charities that need to be understood by fundraisers who work for INGOs. Unlike its past successes, the single failed to…
If your income is in decline, here’s five things you can do…
Is your income down because of the cost-of-living crisis? There are some gut-wrenching figures shared by Rathbones Charity Investment Management today. Put simply, senior execs at UK charities have reported that the financial health of 61% of UK charities has deteriorated over the last few…
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
In the eerie world of fundraising, not all strategies are as they seem—some lure you in with charm only to drain your resources and leave you haunted with regret as costs mount and income falls. As Halloween looms, meet the Four Fundraisers of the Apocalypse:…
Who gives what to charity?
Do you know who gives what to charity? This chart is a simplified version of a presentation we use at Bluefrog to try and get fundraisers to consider which audiences they should focus on when developing fundraising strategies. It’s all self explanatory, but acts as…
Do younger donors like direct mail? And do they care about being thanked?
One of the things that’s seems to have entered the fundraising psyche over the last year or so, is the thought that younger people are a completely different philanthropic creature to their parents and grandparents. Most importantly, there is a sense that they are going…
Is there something irregular about regular giving?
I’ve just published another video on LinkedIn that looks at regular giving (or recurring giving or committed giving, depending what terminology you use). Skip to the bottom of the page if you’d like to cut to the chase and watch it now. You’ll see that…
More evidence why fundraisers should be focusing on older and wealthier donors.
I’ve been going through the latest British Social Attitudes survey looking at how attitudes to socially positive behaviour such as paying higher taxes and support for liberal policies compares across age groups. And something quite interesting stands out. The chart below shows support for left…
New research. What happened to giving in 2023?
CAF have just published their annual UK Giving report for 2024. That link takes you to the report so you can read it yourself. However for the busy and the geeks, I’ve produced two summaries. Below you’ll find a top line summary and at the…
People give to charity for the most curious reasons
When it comes to giving to charity, there’s always a point of connection, an experience, a deep-seated memory that drives that desire to help. David’s story helps explain this. David is a donor. He’s in his early seventies and is retired. His children are grown…
Why do so many wealthy donors give so little?
If the typical UK donor has been giving just £20 a month to charity for much of the last decade, what does the typical donor from the wealthiest 1% of British society give? In my last post that highlighted the podcast with Giles Pegram, I…
The Essentials
Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?