New research. What happened to giving in 2023?
CAF have just published their annual UK Giving report for 2024. That link takes you to the report so you can read it yourself. However for the busy and the geeks, I’ve produced two summaries. Below you’ll find a top line summary and at the…
People give to charity for the most curious reasons
When it comes to giving to charity, there’s always a point of connection, an experience, a deep-seated memory that drives that desire to help. David’s story helps explain this. David is a donor. He’s in his early seventies and is retired. His children are grown…
Why do so many wealthy donors give so little?
If the typical UK donor has been giving just £20 a month to charity for much of the last decade, what does the typical donor from the wealthiest 1% of British society give? In my last post that highlighted the podcast with Giles Pegram, I…
Why do people give? The missing £5 billion one with Giles Pegram.
For the past month or so, I’ve been posting videos on LinkedIn examining the causes of the fall in individual giving income – in real terms – by £5 billion since 2005. Here’s the chart that shows what’s happened. It’s been built with data from…
Unleash the might of the donor! Power as a component of a fundraising plan.
Mention power in fundraising circles and you’ll perhaps find yourself hearing stories detailing how wealthy donors have compromised work, disrupted plans, and helped create a hostile working environment. It’s a subject that’s highly likely to evoke a strong emotional reaction from fundraisers who have struggled…
Beyond words: How thanking can transform your relationship with your charity’s supporters.
When a charity reaches out asking for help with their fundraising, especially if they’re facing challenges such as low second-gift rates, high attrition, and limited interest in legacies, my first reaction is to hop online to get a first-hand experience of being one of their…
Why you should stop f***ing about with your logo and stick to fundraising instead
A few weeks ago, I presented Rogare‘s inaugural Critical Fundraising lecture at Kingston University. My topic was charity rebranding. It’s an area of work I’ve long been interested in. I love great brands, and as a result, I tend to track what happens after a…
Why do people give? The Donor Participation Project with Louis Diez.
Today’s podcast features Louis Diez, the founder of the Donor Participation Project (DPP). Louis set up the DPP with a single goal – to try to reverse the decline in the number of people giving to charity. Until recently, its members have predominantly been US…
Points to consider when raising funds during the attack on Ukraine
Few of us will have been unaffected by the Russian invasion of Ukraine. I don’t think I’ll ever be able to forget the harrowing images I’ve seen and the horrific stories I’ve heard. No doubt you, like many others, will have happily lent your support…
Five fantastic insights for fundraisers from the British Red Cross Museum of Kindness
One of the many great things about charities is the people they attract to work for them – the changemakers – the people who actually get stuck into tackling poverty and fighting injustice, who support others when they are in need of help and who…
The Essentials
Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?