How do you learn what’s the best thing to do in fundraising?
In our latest video/podcast, I’m back with Giles to look at how we – as a fundraisers – learn what we should be doing to engage donors and raise more money. One of the problems that we face in the sector is the huge amount…
What does a charity CEO think about fundraising?
I’m pleased to be able to share Episode Two of ‘Two Ps on a Pod’ with Giles Pegram CBE, where we had an incredible conversation with Sir Peter Wanless of NSPCC. It was a great opportunity to dig deep into the world of fundraising from…
Introducing Two Ps on a Pod
I’ve got something special for you today! Over the past few years, I’ve recorded several Why Do People Give podcasts with Giles Pegram CBE, which have always been well recieved. We’ve typically discussed specific issues affecting the sector, such as COVID-19 and the cost-of-living crisis,…
Is there something irregular about regular giving?
I’ve just published another video on LinkedIn that looks at regular giving (or recurring giving or committed giving, depending what terminology you use). Skip to the bottom of the page if you’d like to cut to the chase and watch it now. You’ll see that…
More evidence why fundraisers should be focusing on older and wealthier donors.
I’ve been going through the latest British Social Attitudes survey looking at how attitudes to socially positive behaviour such as paying higher taxes and support for liberal policies compares across age groups. And something quite interesting stands out. The chart below shows support for left…
New research. What happened to giving in 2023?
CAF have just published their annual UK Giving report for 2024. That link takes you to the report so you can read it yourself. However for the busy and the geeks, I’ve produced two summaries. Below you’ll find a top line summary and at the…
People give to charity for the most curious reasons
When it comes to giving to charity, there’s always a point of connection, an experience, a deep-seated memory that drives that desire to help. David’s story helps explain this. David is a donor. He’s in his early seventies and is retired. His children are grown…
Why do so many wealthy donors give so little?
If the typical UK donor has been giving just £20 a month to charity for much of the last decade, what does the typical donor from the wealthiest 1% of British society give? In my last post that highlighted the podcast with Giles Pegram, I…
Why do people give? The missing £5 billion one with Giles Pegram.
For the past month or so, I’ve been posting videos on LinkedIn examining the causes of the fall in individual giving income – in real terms – by £5 billion since 2005. Here’s the chart that shows what’s happened. It’s been built with data from…
Unleash the might of the donor! Power as a component of a fundraising plan.
Mention power in fundraising circles and you’ll perhaps find yourself hearing stories detailing how wealthy donors have compromised work, disrupted plans, and helped create a hostile working environment. It’s a subject that’s highly likely to evoke a strong emotional reaction from fundraisers who have struggled…
The Essentials
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?
How do donors manage their philanthropic budgets?