The day George Smith showed me the finger
I've not always been the all knowing guru that I shamelessly pretend to be on this blog.…
history of fundraising
The real life adventures of David Ogilvy
As featured in ADWEEK as a tribute to his 100th Birthday. Illustration by Joao Maio Pinto.
Mick Jagger ate my mail pack
The Resource Alliance has recently released a video of a presentation I was involved in at last…
So what have fundraisers been doing over the last 30 years?
A rather interesting paper has just been published by CGAP and CMPO looking at three decades of…
More great ideas from before any of us were born
I picked up a copy of My Life in Advertising & Scientific Advertising a short while ago.…
The oldest fundraising letter in the world
I've just got back from the International Fundraising Conference in Amsterdam. I'd been invited to speak about…
Fundraising 1880s style
Another treat from the archives from Gary Shearin at the YMCA. This time it’s an appeal letter…
Those young men knew how to fundraise
Gary Shearin from YMCA England has discovered a couple of great examples of YMCA fundraising materials in…
Guy Stringer 1920 – 2009
I heard today the very sad news that Guy Stringer had died at the beginning of the…
Another lesson from history
I’ve just come across another ad that shows us how to do it. Produced by Dr. Barnardo’s…
A lesson from history
When I was Head of Fundraising at YMCA England, I had a copy of this ad on my…
The Essentials
Crack the Code to Regular Giving: Insights, Strategies, and a Special Giveaway!
‘Tis Halloween. Keep to the light and beware the Four Fundraisers of the Apocalypse!
Why do people give? The Donor Participation Project with Louis Diez.
A guide to fundraising on the back of a postcard
What does the latest research tell us about the state of fundraising?