Times are tough for fundraisers. Faced with the highly critical climate we are currently living through, it can be all too easy to forget that our profession is responsible for some of the most important work undertaken anywhere in the world today. Fundraisers don’t just…

When the IOF were looking for speakers for this year's convention, I suggested that I’d like to talk about what I saw was wrong with fundraising. I didn’t realise just how prescient my proposal would be. I don’t blog that much these days, but when…

On Monday, I shared some thoughts on social media, with a particular focus on Facebook and Twitter. My central point was that there are better routes to leverage the power of our social instinct than these two behemoths of the internet.

 Beate Sorum, of the…

There was a short but intriguing article in the Ad Nauseum column in Private Eye last week. It suggested that some unnamed ad agencies were trying to bury a Forrester report that demonstrated that both Facebook and Twitter were pretty poor at providing an engaging…

Sit in any discussion about how a charity can promote a campaign on social media and it won't be long before someone suggests asking Stephen Fry to tweet about it. Being very kind, intelligent and rather lovely, he is known to tweet on behalf of…