This is a photograph of Shanon Doolittle's magic drawer.
As you'll see, it's packed full of cards – greeting cards, thank you cards, anniversary cards – every sort of card that might be useful to show a donor that you appreciate their support.
Of course, she could just send an email, but as Shanon says…
"That’s too easy. You could type that email in your sleep. With a card, you’re telling your donor that they deserve a special kind of greeting. One that takes time, effort, and most importantly, thought. It’s touches like these that move your relationships forward and deepen the bond between your donors and your organization."
I think it's a fantastic idea. You can read more on Shanon's blog, Do Good, Feel Better.
Now, it's about time I visited Paperchase.